With over three decades of experience in design as a business, Shiva founded Apparatus Media Lab, a brand and user experience studio, and he was the ECD Digital at Ogilvy and MD, Brand Union. Now, he is the Co-Founder/CMO of Catenate, Design Head at Ogilvy Pennywise, and Director at DesignUp. Shiva has explored design for print, technology, and digital media. He is an alumnus of NID, Ahmedabad.
