Learn about the different types of graphic designer jobs in Mumbai to propel your career ahead. Explore the top roles and the skills you need to get hired!
Graphic design is one of the fastest-growing fields globally. It is an inherent part of marketing and branding and has a wide scope of employment. It is a highly rewarding career for individuals inclined towards creativity and art.
In this article, we have curated a list of top graphic designer jobs in Mumbai that you can pursue to advance your career. Whether you are an experienced professional or a fresher, this list is the perfect guide for you to take your graphic designer career to the next level!
- Reasons to Pursue a Graphic Design Job in Mumbai
- Graphic Design Job Roles in Mumbai
- Graphic Designer
- Brand Designer
- Visual Designer
- Social Media Designer
- CMF Designer
- Packaging Designer
- Template Designer
- Art Director
- Book Publishing/Layout Designer
- Presentation Designer
- Guide to Look for Graphic Designer Jobs in Mumbai
Why Pursue a Graphic Design Job in Mumbai?
Mumbai is known as the financial capital of India. It is home to Bollywood as well as a number of established and new businesses.
Graphic design has become one of the most sought-after professions in the city and it is a highly rewarding career in terms of pay and career growth. There is a lot of scope for graphic designers in Mumbai as there is an opportunity to work on different projects in various industries- from movie posters to corporate presentations. There are multiple graphic design job roles open for exploration that not only promise professional development but also a handsome salary. With its diverse culture and thriving business environment, Mumbai is the perfect place to pursue a graphic design career.
Graphic Design Job Roles in Mumbai
Mumbai offers a unique blend of opportunities where designers can explore technicalities and creativity. There is a lot to choose from, so we have curated a list that will help you narrow down your options. Check out some of the top graphic designer jobs in the city below.
1. Graphic Designer
A graphic designer role requires one to visually communicate a brand’s message and values. In this job role, one may be required to create static and animated visuals that are aligned with the business’ brand persona. The job of a graphic designer is to create engaging visuals that are easily understood by the target audience.
A graphic designer's job comes with a lot of variety and they may also be required to work on posters, packaging, templates, etc. It is a versatile job role that has a lot of scope for acquiring new skills and opportunities.
Skills needed to become a graphic designer
Graphic designers need to be aware of the fundamentals of the field and branding guidelines. They must also possess soft skills such as empathy to ensure their designs are relatable to the audience. Some of the most important skills include:
- Knowledge of graphic design principles
- Familiarity with color theory
- Basic knowledge of marketing and branding
- Proficiency in tools like Adobe Illustrator and Photoshop
- Research and Communication skills
2. Brand Designer
Brand designers are crucial to creating and maintaining a brand’s image in the market. These professionals are creative experts adept at designing a memorable and cohesive brand identity for a business. They work on creating collaterals such as logos, app designs, layouts, artwork, and packaging designs.
This specialized job role in graphic design requires one to indulge in strategy and research. Brand designers collaborate with clients to understand their requirements and create designs that align with their vision. It is an extremely important role and one of the best graphic designer jobs in Mumbai for freshers looking to kickstart their careers.
Skills needed to become a brand designer
A brand designer should have a wide range of skills that include the following:
- Knowledge of graphic design principles
- Proficiency in various graphic design software
- Knowledge of marketing research and branding
- Excellent communication skills
- Strategy and project management
3. Visual Designer
The job role of a visual designer is often confused with that of a graphic designer. However, they are not interchangeable and deal with different aspects of brand communication. A graphic designer’s job is to create visual collateral whereas a visual designer focuses more on the user experience created by the visual collaterals.
Visual designers work on the creation of user interfaces, wireframes, prototypes, etc. Their work is to understand the impact of various visuals on the overall user experience of the product.
Skills needed to become a visual designer
To become a visual designer, you need to have the following skills:
- An understanding of user experience
- Proficiency in graphic design and various tools
- Knowledge of website-building languages like HTML, CSS, etc.
- Research and communication skills
4. Social Media Designer
A social media designer works specifically on creating digital assets that are geared toward communicating a brand’s message through specific platforms. It is one of the most in-demand graphic designer jobs in Mumbai as various businesses rely on social media for traction.
A social media designer creates illustrations, posters, ads, etc. that are shared on different social media platforms. It is their work to ensure that each post or visual aligns with the particular platform and promotes the business optimally.
Skills needed to become a social media designer
A designer in this niche should have a good knowledge of how different social media platforms function. Apart from that, they must also have the following skills.
- Proficiency in fundamental principles of graphic design
- Know-how of digital marketing
- Basic motion graphics skills
- Excellent communication skills
5. CMF Designer
CMF Designer is also known as the Color, Material, and Finish Designer. It is a highly specialized role that is focused on improving the user’s experience and brand recall of a physical product. A CMF designer works on choosing different materials that can improve a design’s sentimental value and feel for the user.
CMF designers work to create an impeccable appeal for a product. They play with colors, materials, and finishes to produce premium experiences for designers. This graphic designer job is the perfect blend of creativity and technicality.
Skills needed to become a CMF designer
To become a CMF designer, you should possess the following skills.
- Expertise in graphic design principles
- Knowledge of how to conceptualize a design
- Project management and problem-solving skills
- Know-how of production materials
- Marketing and brand awareness
6. Packaging Designer
Packaging designer is a specialized role wherein professionals cater to the functional and artistic aspects of product packaging. It is one of the most popular graphic designer jobs in Mumbai as there are various production units in the city.
A packaging designer collaborates with various stakeholders to design prototypes that ensure optimal product offerings. Their work includes choosing the right packaging such as containers and labels to ensure maximum usability. They also ensure that the overall look of the product aligns with the brand’s vision and image.
Skills needed to become a packaging designer
Here are some important skills a packaging designer should possess.
- Knowledge of graphic design principles
- Basic knowledge of industrial design
- Know-how of different materials and the packaging process
- Understanding of branding and marketing
7. Template Designer
A template designer is a lesser-known role within the realm of graphic design. It requires one to develop templates that can be used by a wide range of audiences, are easy to use, and adhere to the branding guidelines of a company. Templates are assets that can be reused again and again to simplify processes for a business. These can be of many types from simple calendars to complex presentation templates.
Skills needed to become a template designer
Some common skills a template designer should possess include:
- Good knowledge of typography and layout design
- Fundamental knowledge of graphic design principles
- Ability to understand user needs and requirements
8. Art Director
One of the most important graphic designer job roles in Mumbai is that of an Art Director. It is a senior-level position that requires one to conceptualize visual narratives for a brand. In this role, one often has to manage a team and ensure they are working together towards a shared vision.
Art directors are also responsible for overseeing the implementation, budget, and overall performance of a project. This is a coveted position that one can aim for after spending considerable time working as a designer in the industry.
Skills needed to become an art director
Art director is a role of great importance and requires one to have a good sense of design, business, branding, and team management.
Here are some of the other skills needed for this role.
- Expertise in graphic design fundamentals
- A strong business acumen
- Strong communication and leadership skills
- Knowledge of project management
- Client management
9. Book Publishing/Layout Designer
Books and layout designers are an important part of the publishing industry. Such designers work to seamlessly integrate the written word with visuals to create cohesive designs. Book publishing and layout designers also have to ensure that all the editorial guidelines are perfectly met and the text in a book is aligned perfectly.
Designing layouts for books is a work of great responsibility. Book publishing and layout designers have to work closely with authors and editors to ensure they are producing work that is easy on the eyes, conducive to reading, and fully intelligible for the reader.
Skills needed to become a brand designer
- Proficiency in Adobe InDesign and Microsoft Word
- Knowledge of design principles
- Expertise in typography and alignment
- Strong collaboration and communication skills
10. Presentation Designer
A presentation designer creates compelling visuals that make decks engaging and easier to understand. They create and work with icons, graphs, motion graphics, fonts, etc. to ensure the brand’s messages are conveyed properly to the audience. It is an important graphic designer job that directly impacts how a brand is perceived by the stakeholders at various levels.
Skills needed to become a presentation designer
A Presentation Designer should have a sound knowledge of how branding works. Apart from that, they should also possess the following skills:
- Knowledge of typography, color theory, and layout design
- Proficiency in PowerPoint, Figma, Adobe Creative Suite, etc.
- Understanding of branding and marketing principles
- Project Management skills
- Collaboration and Communication skills
How to Look for Graphic Designer Jobs in Mumbai?
In a diverse job market like Mumbai, there are many opportunities up for grabs. However, actually grabbing these opportunities is harder than it seems. There are multiple variables and perpetual confusion about where to look. That’s why we are offering a quick guide here that will help you find the role that best aligns with your skillset and experience.
- Online Job Platforms - The best place to look for a job is on a platform curated for the purpose. Use platforms like Indeed, LinkedIn, Naukri, etc. that allow you to search for a graphic designer job in Mumbai and filter them out based on your requirements.
- Freelancing Platforms - Graphic designers can work in a freelance capacity and this allows them to take multiple projects at once. This is a great way to gain exposure and experience. Search for such opportunities on Upwork, Fiverr, etc.
- Design Websites - These websites allow you to showcase your graphic design portfolio and help you gain visibility. Leverage websites like Dribble, Behance, etc. to network with potential clients and employers. You can check out AND learner Sreya Sara Binoy’s Campaign Design Project for inspiration.
Graphic designers can also use social media and other ways to find work. It is a competitive field that always keeps you on your toes. To get a good graphic designer job in Mumbai, it is essential to keep improving your graphic skills and portfolio. And don’t forget to brush up on your graphic design interview skills to get your desired job!
Conclusion
We hope this list of top graphic designer jobs in Mumbai gives you a good idea about the scope of the field. There is a lot of diversity and different types of graphic design you can try out, regardless of whether you’re a fresher or an experienced professional. Just remember, like any other profession, graphic design has its own set of pros and cons and it can take some time to find your niche. However, for those of you planning to pursue it, Mumbai is a great city to start with!
Next Steps
If you still have unanswered questions about pursuing graphic design, consider these additional resources for further information:
- Watch this session by graphic design industry leaders Soumya Tiwari and Sakshi Jain.
- Talk to a course advisor to discuss how you can transform your career with one of AND Academy’s courses.
- Explore our Graphic Design Course, which is taught through live, interactive classes by industry experts, and comes with a job guarantee.
- Take advantage of the scholarship and funding options that come with our courses to overcome any financial hurdle on the path of your career transformation.
Note: All information and/or data from external sources is believed to be accurate as of the date of publication.
