What is a Product Designer’s Salary in 2025: A Complete Guide

Interested in learning about product design salaries? Find out the factors that influence earning potential, average salaries worldwide, and actionable tips for a bigger pay cheque. 

Product designers are currently one of the highest-paid professionals in the design industry. With salaries consistently above the national average in many countries, the field offers significant earning potential and ample room for progress. As one of the most in-demand jobs of 2025, product design is attracting attention and lucrative opportunities. If you’re exploring a career in or are fairly new to the industry, you’re probably curious about how much you can expect to make as a product designer.

In this comprehensive guide, we will break down product designer salaries, shed light on the factors that influence earnings, share average salaries, and provide strategies to help you negotiate a better package. 

Here’s a clickable link to everything we will be covering in this article:

• What does a product designer do?
• Factors affecting product designer salaries 
• Average product designer salaries (worldwide)
• Average product designer salary in India
• Product designer salaries in India based on experience
• Product designer salaries in India based on location
• Product designer salaries in India based on companies
• Product designer salaries in India based on industries
• Junior vs mid-level vs senior product designer salaries
• Do product designers make more than UX and UI designers?
• Strategies to increase your salary as a product designer
• What does the future look like for product designers?

What does a product designer do?

A product designer is a creative professional who takes accountability for creating physical and digital products that meet market needs as well as customer demands. Product designers combine three different aspects — user needs, business objectives, and product success into their design process and create products that address the day-to-day problems of customers. 

They may also work on improving existing products by conducting research, brainstorming ideas, and gathering feedback. This enables them to suggest new features or functions, which can be tested and iterated through mock-ups, wireframes, and prototypes.

Factors affecting product designer salaries

Numerous factors contribute to the average salary of a product designer. Let’s understand them in detail:

1. Location

Major cities like Delhi, Mumbai, and Bangalore typically offer higher salaries than smaller towns, due to the increased demand and higher cost of living. However, product designers in India earn less on average compared to their counterparts in countries like the US, various European nations, and Australia.

2. Education

Although a formal education isn’t always mandatory, holding a degree or diploma in product design can open doors to better job opportunities and higher salaries. Especially, if you enroll in a program at a renowned institute like AND Academy, which offers a range of holistic and online UI UX Design courses backed by excellent mentorship and placement support.

3. Experience

Experience is one of the most significant factors influencing salary. As you gain expertise and improve your skills over time, your earning potential rises. Senior designers with years of experience can expect a much higher salary than entry-level professionals. Designers who specialise in high-demand tools or niche areas like UI UX design, prototyping, or data-driven design can also earn more than generalist product designers.

4. Industry

Certain sectors like IT, automotive, and consumer goods tend to offer better compensation packages due to high demand and competitive hiring practices, particularly in the face of a shortage of skilled product designers. Additionally, larger, well-established companies also offer better salaries and benefits compared to startups or smaller businesses.

Average product designer salary (worldwide)

Let’s take a look at the average salary for product designers on a global level. 

Image courtesy: Substack

Location	Average Product Designer salary
United States of America	$102000
United Kingdom	$ 60637
France	$ 61077
Spain	$ 49330
Germany	$ 72822
Netherlands	$ 57553
Ireland	$ 64600
Sweden	$ 47816
India	$ 13055
Australia	$ 72537
Brazil	$ 16048
Canada	$ 54424
New Zealand	$ 49525
China	$ 1284
United Arab Emirates	$ 22028
Nigeria	$ 1684
South Africa	$ 23180

Source: Payscale, Glassdoor, and Indeed

Average product designer salary in India

The salary of a product designer can vary widely depending on the role and level of experience. For example, junior-level product designers typically earn between INR 4-8 LPA, but with experience and progress to senior roles, their salary can rise to INR 10-20 LPA. UX designers can command salaries ranging from INR 15 LPA to INR 25 LPA, depending on their expertise and experience.

Several factors influence a product designer’s salary, including the reputation of the company, individual experience, the skills gained through internships and workshops, and the prestige of the college attended. 

Product designer salaries in India based on experience

Here’s a breakdown of the salaries of product designers as per their experience level:

1. Entry-level positions (0-2 years of experience) – Product designers at the beginning of their careers can expect salaries ranging from ₹4 LPA to ₹8 LPA, with an average compensation of approximately ₹5.5 LPA. Fresh graduates typically start within the ₹4-6 LPA range, though this can vary significantly based on educational background, portfolio quality, and the hiring company's profile. Entry-level positions in metropolitan areas like Mumbai show slightly higher ranges of ₹4.5-7.5 LPA. 
2. Mid-level positions (3-5 years of experience) – Professionals with intermediate experience command substantially higher salaries, typically earning between ₹10 LPA to ₹15 LPA, with the average settling around ₹12.5 LPA. However, current market data suggests this range has expanded upward, with many mid-level designers now earning ₹10-18 LPA. In major tech hubs, experienced professionals with 3-5 years of work experience can earn between ₹7.5-15 LPA, reflecting the growing demand for skilled product designers.
3. Senior-level positions (5-9 years of experience) – Senior product designers with substantial experience earn between ₹18 LPA to ₹25 LPA, with the average compensation being around ₹20 LPA. Recent data indicate this range has expanded significantly, with senior professionals now earning ₹22-37 LPA on average. The most experienced senior designers can command salaries up to ₹28 LPA, particularly those working for established tech companies or product-focused organizations.

Product designer salaries in India based on location

The salary of a product designer can vary across different cities in India. Here’s an overview of the salary ranges for product designers in some of the major cities:

• Bengaluru: INR 4 LPA – INR 26 LPA
  
• Gurugram: INR 4.5 LPA – INR 23 LPA
  
• Mumbai: INR 4 LPA – INR 23 LPA
  
• Pune: INR 4 LPA – INR 20 LPA
  
• New Delhi: INR 4 LPA – INR 20 LPA
  
• Hyderabad: INR 4 LPA – INR 20 LPA
  
• Chennai: INR 4 LPA – INR 14 LPA
  
• Ahmedabad: INR 4 LPA – INR 12 LPA
  
• Jaipur: INR 4 LPA – INR 11 LPA

Salaries tend to be higher in larger cities like Bengaluru, Gurugram, and Mumbai, while they may be lower in smaller cities like Ahmedabad and Jaipur.

Product designer salaries in India based on companies

Here’s a rundown of the average pay scale of product designers based on companies:

Company name	Average annual salary
TCS	INR 8.9 lakhs
Zoho	INR 10 lakhs
Freshworks	INR 17.2 lakhs
Majesco	INR 12.7 lakhs
Flipcart	INR 16.9 lakhs
Shell	INR 17.1 lakhs
Neo Crafts Impex	INR 3.9 lakhs
Schueco	INR 7.4 lakhs
Freelancer	INR 7.3 lakhs
Internshala	INR 7.2 lakhs

Product designer salaries in India based on industries

Here are some of the industries that pay Product Designers more than most:

• Fintech – INR 5 to 30 LPA
• Software Product – INR 4.2 to 29 LPA
• Financial Services – INR 4 to 28 LPA
• IT Services & Consulting – INR 4 to 25 LPA
• Consulting – INR 9 to 16 LPA
• Automotive – INR 9 to 16 LPA
• Gaming – INR 9 to 15 LPA
• Healthcare – INR 8 to 14 LPA
• EdTech – INR 8 to 14 LPA
• Retail – INR 7 to 13 LPA
• Media and Entertainment – INR 7 to 12 LPA

Junior vs mid-level vs senior product designer salaries

Here’s the salary data for product designers in India across different experience levels in a tabular format:

Role	Average salary	Salary range	Top earners	Location insights
Junior product designer	INR 5.9 LPA	INR 3.9 - 8.8 LPA	Up to INR 11.9 LPA	Entry-level roles across various cities
Mid-level product designer	INR 10.5 LPA	INR 7-14 LPA	Up to INR 26 LPA	3-5 years of experience, top cities like Bengaluru, Mumbai, and Delhi
Senior product designer	INR 18.5 LPA	INR 14-28 LPA	Up to INR 40 LPA	6+ years of experience, top companies like Google and Adobe

Do product designers make more than UX and UI designers?

A career in product design requires research, strategy, and a good hold on UX UI design. Product designers are usually well-versed in blending user experience (UX) and user interface (UI) design to create relevant and user-friendly products.

This overlap between roles may lead you to wonder if product designers earn more than UX and UI designers. In general, salaries between these positions don’t have much variation. Typically, product designers and UX designers earn slightly more than UI designers, but the pay for all three roles tends to be quite similar on average.

Strategies to increase your salary as a product designer

Here's how you can boost your earning potential and position yourself among the highest-paid product designers in the industry:

1. Assess your professional impact

Begin by conducting a comprehensive evaluation of your contributions to the organization. Analyze your accomplishments, the skills you've developed, and how your work has driven product success. If your designs have increased user engagement, streamlined workflows, or contributed to revenue growth, these metrics should be highlighted during your salary negotiation. Maintain a detailed record of your achievements with quantifiable results. For example, "redesigned checkout flow resulting in 15% increase in conversion rates" or "reduced user support tickets by 30% through improved UX design".

2. Conduct market research

Research average product designer salaries in your location and specialization using platforms like Glassdoor, Payscale, and industry reports. In India, product designer salaries range from ₹4-8 LPA for entry-level positions and between ₹18-25 LPA for senior roles, with specialized areas like UX design and industrial design commanding higher compensation packages of ₹15-25 LPA. Connect with fellow designers through professional networks to gain insights into current compensation trends and negotiation strategies.

3. Improve your skills

Focus on mastering in-demand competencies such as:

• Technical skills - Proficiency in industry-standard tools like Figma, Adobe Creative Suite, Sketch, and prototyping platforms. 
• UX research - User testing methodologies, data analysis, and research synthesis. 
• Strategic thinking - Understanding business metrics, market trends, and how design impacts key performance indicators. 
• Collaboration - Cross-functional teamwork with product managers, developers, and stakeholders. 

Consider pursuing certifications like the Google UX Design certificate or specialized training programs to demonstrate your commitment to professional growth.

4. Showcase your work

Maintain a compelling portfolio that demonstrates your problem-solving process, not just final deliverables. Include case studies that highlight your design methodology, research findings, and measurable outcomes. Focus on quality over quantity. Include 3-6 excellent projects instead of multiple mediocre ones. Ensure your portfolio tells a story about your qualities and includes evidence of your impact on user experience and business metrics. 

5. Build your network

Engage actively in the design community by attending industry conferences, participating in design challenges, and contributing thought leadership articles. Join design meetups, online forums, and professional platforms like LinkedIn to connect with other designers and industry leaders. These relationships can provide valuable insights into salary trends, job opportunities, and negotiation techniques that can significantly impact your earning potential.

6. Prepare for salary negotiation

When preparing for salary discussions, practice presenting your case confidently. Research the company's compensation policy and typical pay ranges for your role level. Structure your argument around specific contributions you've made and their business impact. Start by asking for 30% more than the base salary as an opening position, allowing room for negotiation. Use role-playing sessions with a mentor or friend to refine your approach and build confidence in your negotiation skills. Aim for a discussion that benefits you as well as the employer.

7. Consider non-monetary benefits

If a substantial salary increase isn't immediately feasible, explore other perks that can improve your compensation package and ensure work-life balance. Consider negotiating for:

• Professional development - Conference attendance, course reimbursements, or certification funding
• Flexible work arrangements - Remote work options, flexible hours, or additional vacation days
• Stock options or performance bonuses - Equity participation or performance-based compensation
• Career advancement opportunities - Fast-track to senior roles, mentorship programs, or leadership development
• Equipment and technology - High-end design tools, software licenses, or premium hardware

What does the future look like for product designers?

We trust that our guide has helped you understand the salary structure of product designers and inspired the designer in you. To sum up, whether you're new to product design or considering a senior role, be sure to expect a decent salary with steady growth over time. 

Here are a few things to keep in mind about product design salaries:

- The average product designer salary in India is somewhere around INR 6 LPA to 12 LPA.

- In India, Bengaluru offers the highest pay for product designers.

- The starting salary for a product designer typically falls between INR 4 LPA and INR 8 LPA, depending on factors such as the industry, company, location, and educational background.

- Product designers and UX designers earn slightly more than UI designers, but the pay for all three roles tends to be quite similar on average.

If you’re drawn towards creating digital experiences, designing user-friendly physical products, or exploring new materials and technologies, a degree in product design will equip you with the relevant expertise. As demand for skilled designers continues to grow, pursuing a degree will not only set you on a successful career path but also allow you to shape the future of design. 

To learn more about product design, which is a significant part of UI UX Design, check out the UI UX design programs offered by AND, which come with a comprehensive curriculum covering hands-on learning opportunities, unparalleled mentorship, and dedicated placement assistance.

If you’re looking to learn more about UX UI design, head over to our resources section for insightful articles. To begin with, you can consider going through the following articles: 

• What is a Product Designer? (And How to Become One in 2025)
• What is Product Design?: A Complete Guide
• AI in UX Design: Applications, Tools, & How It’s Changing the Landscape

Next Steps

If you’d like to learn more about product design, head back to the AND Academy Design Blog for more articles like this one. You can also check out this project by AND Learner, Abhishek Singh, to understand the UX design process better.

In case you think you need further assistance, here are some of our resources you can consider:

1. Watch this session by Shiva Viswanathan, Design Head of Ogilvy Pennywise, and Naman Singh, Product Experience Designer at RED.
2. Talk to a course advisor to discuss how you can transform your career with one of our courses.
3. Pursue our UI UX Design courses - all courses are taught through live, interactive classes by industry experts, and some even offer a Job Guarantee.
4. Take advantage of our scholarship and funding options to overcome any financial hurdle on the path to your career transformation.

Note: All information and/or data from external sources is believed to be accurate as of the date of publication.