A grid is a structure of intersecting horizontal and vertical lines that guides the placement of design elements. It divides the page or screen into sections that help organize text, images, and other content. Grids create order and consistency across designs. Grids are fundamental to professional design work in print, web, and mobile projects. They […]

A stock photo refers to a professional photograph that is licensed for use and reuse by individuals online. Stock photos are used in web design, graphic design, social media design, etc. Stock photos are accessible via databases. The ownership and rights of use of stock photos generally lie with photographers or designers. Users can either […]

Typesetting in design refers to the process of arranging text and other visual elements on a page to create a clear and aesthetically pleasing layout for print or digital media. In print publication, it is used to arrange and format text to make the manuscript more visually appealing. Typesetting is an essential aspect of visual […]

Visual design is the practice of using images, colors, typography, and layout to improve how something looks and works. It focuses on creating attractive and functional designs that communicate messages clearly. Visual design combines art and purpose to make content more engaging and effective. Visual design is essential in websites, apps, branding, and marketing materials. […]

A wordmark is a logo made entirely from text, usually featuring the company or brand name in a custom or distinctive font. It uses typography alone without symbols or icons to represent the brand. Wordmarks rely on unique letter styling, spacing, and arrangement to create recognition. Wordmarks are popular among major brands like Google, Coca-Cola, […]

In graphic design, font weight refers to the thickness of a text. It signifies the boldness of the individual strokes and lines that form the characters within a typeface. It typically represents the degree of visual density a font possesses. Font weight can be either thin or thick; designers can decide which to use based […]

Foiling in design refers to a printing technique where a thin metallic or pigmented foil is applied to a material’s surface. It uses heat and pressure on foil, so it attaches itself to specific areas of the design. The process of foiling creates a distinct and lustrous finish. It makes text, logos, or graphics stand […]

In typography, a descender refers to the characters that tend to extend beyond the baseline. It mostly applied to letters with a tail, such as g, j, p, q, and y. Descenders may not be explicitly visible, but are crucial for the readability and legibility of the text in a design. Descenders are primarily used […]

Baseline is the invisible line that letters sit on in typography. It is the line where most letters rest, not counting letters with tails like g, j, p, q, and y. The baseline helps designers align text properly and create clean, professional layouts. Baseline is crucial for typography and layout design in both print and […]

An art board is a defined work area within design software where you create your designs. It acts like a digital canvas that sets the size and boundaries for your project. Each artboard can have different dimensions, and you can have multiple artboards in one file. Art boards are essential in modern design software like […]