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Foiling

Foiling in design refers to a printing technique where a thin metallic or pigmented foil is applied to a material's surface. It uses heat and pressure on foil, so it attaches itself to specific areas of the design.

The process of foiling creates a distinct and lustrous finish. It makes text, logos, or graphics stand out. Foiling is often used to add a premium feel to a design, making it an appealing decorative element for printed products.

Not to be confused with

Embossing

It is used to create a raised or sunken image by pressing on the surface of a print design.

Applications of Foiling in Design

Here are the most common applications of foiling in a design -

  • Stationary - Foiling gives business cards, invitations, etc., an elevated and high-quality look.
  • Luxury Packaging - Foiling adds a metallic sheen to the packaging of luxurious products so they look more appealing and valuable.
  • Book Covers - Foiling is used in book covers to improve the visual impact and brand appeal, especially for limited editions.
  • Marketing Material - Foiling on brochures and flyers gives marketing material a premium feel, attracting the audience’s attention.
  • Textiles - Foiling is used on textiles and fabrics to emphasize logos and intricate patterns.

How Does Foiling Work in Printing?

Foiling is a printing process that can be done via two methods. The first method uses heat and pressure and is called hot foiling. The second method uses UV light and an adhesive to transfer a thin foil onto the surface, known as cold foiling.

In both methods, the foil attaches itself only to the designated areas. It creates a shiny, metallic design that makes specific areas stand out from the rest of the print.

Note: All information and/or data from external sources is believed to be accurate as of the date of publication.

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